Regularly published articles and videos that aim to answer the questions you’re asking as you’re considering whether and where to get a CGI video or virtual reality walk-through of your developments.

Best stage to get a CGI done

Timing is everything, so getting a CGI made is something of a consideration to get the best value for the money that you spend on it. In terms of RIBA, they specify eight stages of a development. There's three design stages, 2, 3 and 4. For example the V&A at...

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How does my audience access VR?

Accessibility is the mother of all considerations when it comes to virtual reality. Here's the thing, everybody's got a mobile phone. And they're all able to actually display 360°. So the top of the pile is 360° imagery or video. It's the most accessible type of...

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Why you shouldn’t make do with architects CGI

Most of the time the marketing images that you see of a building development are done by the architects themselves. And they look great most of the time but architects are designers and they're great at designing great buildings. Of course, that is where it starts. It...

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The 2 types of VR headset

How to choose which VR headset to support for your audience. If you’re showcasing your building project and you’re interested in presenting with virtual reality, it helps to know how to make sense of the ever increasing range of VR headsets available, but don’t panic...

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The 4 stages of building CGI

Building a real space vs a virtual space. It’s like building the real thing, a virtual construction. You'll be surprised to find out that it's easy to understand the stages, because there are direct and relatable parallels between building a real space and a virtual...

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The 2 types of VR content

When trying to decide or just understand if and how you would like to invest in virtual reality to showcase to your audience. You’ve probably read a lot of stuff about the range of available CG or VR and you’re head is spinning. You’re not alone!...

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Remember, it’s an artistic impression

Having worked with developers and architects over the years creating CG images, video and VR buildings, I know it can be difficult not to be apprehensive over the images you’re paying for, even fearful.
You’re showcasing your project because it’s a big deal; it involves a significant investment of your time and money and you need it to do well.

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